Our strategy began with the development of a visual identity that could reflect the Institution, followed by the creation of an editorial plan to tell the rich and dynamic world of the Consulta: from the initiatives to enhance and restore the city’s historic sites, to live events, and even the most innovative projects. We managed to tell the story of the Association, the members who are part of it and support its activities, while also educating about patronage, culture, and the history of Turin.

Our strategy began with the development of a visual identity that could reflect the Institution, followed by the creation of an editorial plan to showcase the rich and dynamic world of the Consulta: from initiatives to enhance and restore historic sites in the city, to live events, and even the most innovative projects. We managed to tell the story of the Association, the members who are part of it and support its activities, while also educating about patronage, culture, and the history of Turin.

An interactive and user-friendly UX, combined with a minimal and intuitive design, were the starting points for the new Consulta website project. This new look allowed us to convey the values and contributions of the Association, delving into its history and activities through a journey across the Piedmont region and its history, exploring the achievements and projects carried out from 1987 to the present.