DeliverableEvent Management e Influencer Activation
One of the world’s most iconic and innovative brands. LEGO is a Danish brand famous for its interconnected plastic bricks that can be used to build a wide range of structures, vehicles and characters, offering endless creative possibilities.
One of the world’s most iconic and innovative brands. LEGO is a Danish brand famous for its interconnected plastic bricks that can be used to build a wide range of structures, vehicles and characters, offering endless creative possibilities.
Influencer activation & event management
At the Monza F1 Grand Prix, we set up the Kids Village, a branded LEGO area dedicated to play and fun. As part of the Monza Fuori GP programme, the Kids Village attracted fans young and old, who immersed themselves in a creative atmosphere to play with the iconic bricks, admire a life-size Ferrari racing car and discover all the new LEGO vehicle novelties.